INSIGHT

A study in the UK found that millennials believe that the colonization of mars is more realistic than achieving financial stability. Over 200,000 people (mostly Millennials) were so over Earth, they signed up to live, and most likely die, on Mars. They are dissatisfied and anxious about the future. 

IDEA

Lazy Oaf gets it. And will show them theres a way to escape this hell world, without having to leave it.